Beijing offers 15% subsidy for eligible smart glasses
Beijing’s Municipal Bureau of Commerce issued a seven-part guide to promote smart-glasses consumption, covering purchase subsidies, first stores and product launches, brand partnerships, international consumption scenarios, tax refunds, digital transformation, and overseas expansion. Under the 2026 smart-product purchase subsidy rules, eligible smart glasses receive a 15% subsidy based on the final selling price after other discounts, capped at 500 yuan per item. Eligible companies opening flagship, concept, themed, or co-branded stores, or holding new-product launch events, may receive rewards of up to 1 million yuan.
The policy combines a direct consumer incentive with store-opening, launch, intellectual-property partnership, tax-refund, and overseas-expansion support, making it a notable local effort to promote smart glasses as a consumer device.
IT之家 11 月 2 日消息，北京市商务局今日印发《促进智能眼镜消费政策指南》，推出七项支持举措，从购新补贴、首店首发、品牌联名、国际化消费场景、离境退税、数字化转型到国际市场开拓。
IT之家从公告获悉，依据《北京市 2026 年家电以旧换新、数码和智能产品购新补贴实施细则》，对购买符合条件的智能眼镜产品，按照扣除各环节优惠后最终销售价格的 15% 给予补贴，每件最高补贴 500 元。
依据消费新业态新模式新场景试点建设有关政策，支持企业在京开设亚洲首店、中国（内地）首店、北京首店、旗舰店、创新概念店等零售店铺。对符合条件的企业，给予最高 100 万元奖励；支持企业在京举办新品首发首秀活动。对符合条件的企业，给予最高 100 万元奖励。
依据消费新业态新模式新场景试点建设有关政策，支持企业联动全球知名 IP、国潮 IP、历史文化 IP、本地特色 IP 开发系列周边产品，开设 IP 主题店、概念店、联名店的企业。对符合条件的企业，给予最高 100 万元奖励。