Wu Yue
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- WeChat Channels bans account over AI deepfake of actress Wu Yue endorsing products
Actress Wu Yue said in a post early on October 18 that a WeChat Channels account, "Huajie Meifu Riji," used AI to fabricate her face and voice to sell skincare under a "celebrity pick, recommended by Wu Yue" pitch, claiming she had approached the manufacturer to give fans benefits; the clip also included what appeared to be a deepfaked endorsement by Deng Yaping. According to The Paper, citing the WeChat team, the account has been permanently banned and its content cleared. A Jiemian News piece republished by Huxiu said the cosmetics merchant described the promotion as the independent act of a livestream seller and said the brand had not invited Wu Yue or Deng Yaping; the same day, Sam's Club said it had seen thousands of AI-generated or spliced fake marketing posts and had filed complaints with platforms and regulators.
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