中期选举前AI生成政治广告花费超1.37亿美元
据卫斯理媒体项目（Wesleyan Media Project）数据，2026年美国中期选举前，政治竞选团队和团体在至少部分由AI工具制作的广告上已花费超过1.37亿美元，远高于2024年选举周期不到5万美元的水平。研究人员今年在34个州识别出220则AI生成政治广告，但表示实际数量可能更高，因为判断是否使用AI本身就很困难，且只有30个州要求政治广告披露AI使用情况。已识别广告中仅27%附有AI内容免责声明，共和党候选人及团体占广告数量的81%和支出的88%，近一半广告包含对真实政客的深度伪造形象。
AI生成政治广告激增而披露率极低，可能加大选民被误导的风险，并推动各州加快相关监管。
U.S. political ads have officially entered their AI slop era.
Political campaigns and groups have spent more than $137 million airing ads created at least partly with AI tools ahead of the 2026 midterm elections, according to new data from the Wesleyan Media Project. That’s a massive jump from the 2024 election cycle.
“AI is making its way into the 2026 midterms in a big way this year. For comparison, we identified less than $50,000 in spending on AI-generated ads in the 2024 cycle,” Erika Franklin Fowler, co-director of the Wesleyan Media Project, said in a news release. “Much of the AI use is not disclosed through any type of disclaimer.”
So far, the research group has identified 220 political ads across 34 states that were created with AI this year. But the actual number is likely higher, since it can be difficult to determine whether AI was used and only 30 states require AI disclosures for political ads.
The group found that just 27% of the ads included a disclaimer informing viewers that ads featured AI-generated content.
#Wesleyan Media Project#Republican Party#Democratic Party#Bruce Blakeman#James Talarico#New York State Democratic Party