Disney and Adobe partner on artist-led generative AI models

The Next Web11-09 15:50Ana Maria ConstantinOfficialReported by 6 sources

AI summary

Disney and Adobe are partnering to develop proprietary, artist-led generative AI models using Adobe Firefly Foundry to support Disney’s production pipeline, according to The Verge. The partnership will give Disney early access to AI technology for its resorts, cruise line, ESPN graphics and more.

Adobe becomes Disney’s AI partner to build models on its characters — **The Alameda Avenue entrance to the Walt Disney Studios in Burbank, California, in July 2016.** *Credit: Coolcaesar via Wikimedia Commons, CC BY-SA 4.0 (cropped)*

Image Credits — **The Alameda Avenue entrance to the Walt Disney Studios in Burbank, California, in July 2016.** *Credit: Coolcaesar via Wikimedia Commons, CC BY-SA 4.0 (cropped)*

Adobe is now Disney’s “Official AI Innovation Partner” under a multi-year deal to build custom AI models trained on Disney’s characters, settings and styles. It extends work with Walt Disney Imagineering to Disney’s studio and ESPN. No financial terms were disclosed.

#The Walt Disney Company #Adobe #Adobe Firefly Foundry #ESPN #Disney Cruise Line

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Disney and Adobe partner on artist-led generative AI models