WeChat Official Accounts
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- WeChat Marketing Ecosystem Adds AI Tools as Monetization Grows
At the 2026 WeChat Marketing Ecosystem Partner Conference, Tencent reported that active traffic publishers in WeChat’s marketing ecosystem exceeded 10 million for the first time over the past year, while monetization income grew for both developers and creators. Tencent Marketing expanded cooperation formats and upgraded AI-assisted creator matching. Its AIGC platform “Miaosi” helps advertisers generate and expand creative materials, while AI is also applied to creation, marketing placement, revenue analysis and monetization-strategy optimization.
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