Why AI optimism in the Global South diverges from Western anxiety
A Rest of World opinion essay argues that Western anxiety about AI contrasts sharply with widespread optimism in much of the Global South, attributing part of the gap to demographics and to building around concrete needs. The author cites Stanford's 2025 AI Index finding that 83% of respondents in China, 80% in Indonesia and 77% in Thailand said AI-powered products offer more benefits than drawbacks, versus 39% in the U.S. and 36% in the Netherlands, while a 2025 Pew Research Center survey found only 17% of U.S. adults expected AI to have a positive impact on the country over the next 20 years. The piece also notes that AI-made micro-dramas have become a multibillion-dollar industry in China, pointing to Zombie Cleaner, made for under $500 by a part-time wedding photographer in rural Yunnan, which drew tens of millions of views overseas.
It highlights how AI adoption and governance narratives differ by region, and how pragmatic, need-driven use cases in the Global South may shape future product and policy templates.
On a recent Sunday afternoon, I was invited to debate AI’s impact on the cultural sector alongside Dutch politicians and creative-industry leaders. I was the lone optimist, arguing that if fear and risk become our primary lens for governing artificial intelligence, we will design systems around what we want to prevent rather than what we want to use them for. Then I said something that was harder for the room to hear: The Global South is home to some of AI’s most enthusiastic and inventive users, and their experiments could help us rethink our own institutions.
In the West, fear of AI has helped turn pessimism into a cultural virtue.
The U.S. is no different from Europe. A culture of fear encourages protectionism: We hunker down and romanticize legacy systems rather than ask what might replace them. Creative industries in the majority world have spent decades navigating piracy and weak enforcement, forcing them to think beyond rights-based policing about how creators actually receive value. Anghami, the biggest music app in the Middle East, for instance, pays musicians from their first stream, rather than only after a song reaches a minimum threshold. It has approached AI pragmatically, using it to curate, tag, and attribute creative work rather than simply blocking and banning.
#Pew Research Center#Stanford AI Index#India Stack#EuroStack#Anghami#Zombie Cleaner