Sierra Details Two Years of Its APX Applied AI Builder Program
Sierra says its one-year APX program combines two six-month rotations across product management and engineering for new graduates. Participants rotate among agent and platform roles, work with customers, build Sierra products, and complete a sales-facing capstone. Sierra highlights company-reported outcomes including Voice Personas, a Singapore landing team serving Singtel, mortgage agents for Rocket, and the Horizon release.
The program offers a concrete model for recruiting AI-native builders, but the reported participant outcomes and Sierra’s argument that AI coding expands entry-level opportunities come from the company itself.
As AI got great at coding, many predicted the end of the entry-level job. At Sierra, we thought the opposite. When AI handles more of the code, the things that matter most are creativity, judgment, and ambition — and new grads have these traits in spades. They are also AI natives: the first generation to grow up with ChatGPT and Claude as everyday tools which gives them a huge advantage in an applied AI company like Sierra.
We believe that these new grads will define the next generation of great companies, so we launched the APX program two years ago. Our first two APX classes have done incredible work:
- Manat Kaur was Sierra’s first-ever intern. She came back as an APX, helped build Voice Personas, and demoed it to thousands of customers at Sierra Summit (see picture below).
- Six months in, Areeb Khan moved to Singapore as part of a five-person Sierra landing team. Together they opened our first office in Asia and launched agents for flagship customers like Singtel.
- Rajiv Swamy launched mortgage agents for Rocket that now serve millions of customers. Then he took Horizon, one of Sierra’s biggest releases this year, from idea to live product.
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