沃尔伯格：不排斥AI克隆延续自己，但要用对方式
在 TechCrunch Disrupt 活动上，演员兼导演马克·沃尔伯格表示，AI 在电影制作中有其位置，但必须"用对方式"。他说，自己主演的 Pete Rose 传记片可能用 AI 增强球场等场景，但不认同把点子丢给 ChatGPT 生成剧本、然后不用真实演员就去拍摄的做法；他尚未造访经纪公司 CAA Vault 的扫描设施，但表示有兴趣，并乐意让子女或孙辈管理自己的形象，甚至不反对《Ted》动画剧集在其身后以 AI 形象延续。36氪与虎嗅转载的同一篇评论文章将他的立场与尼古拉斯·凯奇作对比——凯奇称自己拒绝为亚马逊 Prime Video《暗影蜘蛛侠》签署"AI 授权豁免书"；该文还援引奈飞联合 CEO 萨兰多斯称生成式 AI 已用于约 300 部奈飞作品，并提及中国最高法关于 AI 肖像权纠纷的意见。
相关报道把沃尔伯格的表态视为好莱坞在 AI 使用问题上的分歧一例：他愿意授权自己的数字形象，同时反对用 AI 取代真实演员。
Even as Hollywood remains divided over the use of AI in filmmaking, actor and director Mark Wahlberg believes the technology has a place in the industry as long as it’s used the right way.
Wahlberg, who’s also an entrepreneur and angel investor, took the stage at TechCrunch Disrupt to share his perspective on AI’s role in filmmaking, and how he’s open to having an AI likeness of himself carry on his legacy.
The actor said he plans to potentially use AI to enhance certain aspects of the upcoming Pete Rose biopic, in which he’ll star in the title role.
“It’s a fairly expensive movie, but, we’re talking about utilizing [AI] to enhance the stadium setting, things of that nature,” Wahlberg said. “I don’t think you should just, you know, put an idea into ChatGPT and it puts out a script, and then you should go make that and not use real actors. But if you can use it to enhance what you’re doing, I’m all for that.”
That said, Wahlberg made special mention of his belief that storytelling should remain at the heart of filmmaking.
#Mark Wahlberg#TechCrunch Disrupt#CAA Vault#Nicolas Cage#Spider-Noir#Amazon Prime Video#Netflix#ChatGPT#Ted