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Changsha's AI comic-drama industry enters a shakeout after rapid expansion

AI summary

Economic Observer (author Tian Guobao) reports that Changsha's Malanshan video park once hosted more than 40 AI-generated "comic drama" studios at its peak, and that Hunan government figures disclosed in September 2026 show the Malanshan AIGC-OPC incubator has hosted about 300 entities and released 349 original works. Wei Xu Network's "Du Chongsheng, Shui Zhuang Fu Er Dai" launched on Red Fruit in June 2026 with AI-generated characters, scenes and voice, reaching 12 seasons, six of which entered Red Fruit's AI comic-drama must-watch top ten; the company says it can finish a series in about eight days using the park's "Zhima Manying" platform. Neighboring Guanghe Xingmeng mainly takes production orders from overseas short-drama platforms and is a whitelisted partner of Kunlun Tech's overseas short-drama business; it typically uses five or six people per project, delivering 60-120 minutes in about a month, with around 60 collaborators working as "one-person companies" and splitting revenue by project. One comic-drama producer said only a dozen-plus active studios remain in the park, and Guanghe Xingmeng general manager Wei Lian expects the shakeout to continue into 2027.

In-depth insight

The piece offers concrete economics for generative video at scale: Guoyuan Securities puts live-action short-drama production at about RMB 3,000 per minute versus RMB 800 for AI, yet Wei Lian estimates video generation still costs RMB 1.5-1.6 per second, and DataEye found only 2886 new dramas (1.3%) reached 50 million views in the first half of 2026 - a reference line, not a universal break-even threshold, since profitability still depends on production cost, settlement terms and actual revenue share.

高峰期,马栏山一度聚集了40多家漫剧制作企业。湖南省政府网站2026年9月披露,马栏山AIGC-OPC孵化空间已孵化约300家主体,推出349部原创作品。2026年6月,《都重生了,谁还装富二代啊》在红果短剧上线。剧中没有真人演员,也没有实拍镜头,人物、场景和配音均由AI生成。目前,该系列已更新12季,其中6......

本文来自微信公众号: 经济观察报 ,作者:田国宝

高峰期,马栏山一度聚集了40多家漫剧制作企业。湖南省政府网站2026年9月披露,马栏山AIGC-OPC孵化空间已孵化约300家主体,推出349部原创作品。

2026年6月,《都重生了,谁还装富二代啊》在红果短剧上线。剧中没有真人演员,也没有实拍镜头,人物、场景和配音均由AI生成。目前,该系列已更新12季,其中6季进入红果AI漫剧必看榜前十。

#Hunan Weixu Network Technology#Guanghe Xingmeng#Kunlun Tech#Mango TV#Red Fruit (Hongguo) short drama#Malanshan Audio-Video Lab#Yuewen Group#OpenAI#Sora 2#DataEye#Guoyuan Securities#Chongqing DramaWave

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