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How Zeta pairs monthly Passes with metered AI model usage

AI summary

Scatter Lab's Zeta uses a two-tier model: basic chat is free, while Zeta Pass provides benefits such as ad removal and 200 monthly Pieces for premium model generations and edits. On August 7, the per-reply price rose from four to five Pieces for Koji and from eight to ten for Luca, while web pricing introduced in Japan listed a monthly Pass at 1,320 yen versus 1,650 yen in-app. AppMagic estimated that Zeta's net monthly revenue after app-store cuts exceeded $10 million in August 2026, though that figure was not independently verified in the report.

In-depth insight

Zeta's subscription-plus-usage pricing shows how an AI companion service separates ongoing access from the recurring inference and editing costs of premium model interactions.

买了会员,和AI角色多聊几轮,仍然可能要继续付钱。

韩国Scatter Lab旗下的Zeta,把这件事做成了一套明确的收费制度:月费购买去广告等权益,高级模型则按每轮回复消耗点数。让模型按指令修改一条已经生成的回复,也有单独的点数价格。

AppMagic对2026年8月的估算中,Zeta扣除应用商店分成后的月流水超过1000万美元。这门生意值得拆开的地方,是平台怎样把一次陪伴体验分成不同的收费项目,又怎样持续提供用户买下的服务。

Zeta的基础聊天免费。用户可以为使用环境订阅,也可以为高级模型的生成与修改购买点数。到了10月底,平台又把订阅放到网页上销售,并加入点数自动充值。围绕同一段故事,模型、创作工具和支付方式正在一起调整。

#Scatter Lab#Zeta#Zeta Pass#Pieces#Koji#Luca

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