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Headlines · 2
- China's streamers pile into live-action + AI hybrid dramas
The piece surveys how China's long-form video platforms are rushing into "live-action + AI" hybrid dramas: in late September, Tencent Video launched Xing Biao, billed as the first period fantasy drama combining live-action shooting with AI production, while iQIYI announced its own "ultra-long live-action AI seasonal drama." It separates three formats — live-action with AI visual effects, actors licensing digital doubles, and actors appearing and licensing their likeness for AI-rendered dramas — and cites producer Li Zhichao of the Soul Ferry: Floating Dream series saying two feature-length films were finished in under four months with fewer than 40 people and recouped costs in the first week. The author argues most released titles lean on nostalgia for classic IPs, and that audience acceptance of the hybrid format remains unproven, with most announced shows still at teaser stage.
虎嗅 AI · 🔥 6 - AI speeds up China's cultural-tourism marketing, from selling scenery to selling content
An authorized contributed piece on TMTPost lays out seven trends in Chinese cultural-tourism marketing for 2026, one of which is speeding things up with AI. It cites Lanzhou tourism using AI-generated videos about beef noodles and Hubei tourism using an AI short film in which a Su Dongpo avatar livestreams local food, while Xiaohongshu's AI assistant Diandian launched on PC in May 2026 and can generate navigable itineraries with maps and on-site photos from platform notes in seconds. The author argues AI lowers the cost of creative trial-and-error and shortens visitor decision-making, but offers no performance data.
钛媒体 · 🔥 6
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