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- AI apps abroad: distribution shifts from search to AI agents
A TMTPost analysis argues Chinese AI products have become a new overseas growth vector: impact.com says its China AI clients grew from a single AI-hardware customer in 2024 to more than 40 in 2025, spanning AI hardware, model vendors and agents. Because AI apps are digital and launch globally on day one, the hard problems move earlier — product definition, GEO (being understood and called by AI), and localization: an impact.com and Evertune analysis cited in the piece says over 40% of the top 10,000 sources cited by AI models contain affiliate or sponsored content. Practitioners from EngageLab and Jingshuo Technology say the same agent needs different knowledge bases, model choices, data rules and automation limits per market, pushing localization from marketing into the agent's runtime logic.
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