International Data Center Day
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- Data center industry courts schoolchildren as backlash grows
WIRED reports that industry groups and companies are turning to schools and children as pushback against large data center build-outs intensifies. The nonprofit 7x24 Exchange International recommends a children's book, "What is a Data Center?", and runs "International Data Center Day," offering schools coloring pages, crossword puzzles and a science project. In May, AFCOM's Potomac chapter distributed Memorial Day flag kits and cards citing the industry's local economic impact to 3,100 first graders at 37 Loudoun County, Virginia schools, and WIRED's tally of public blogs and social posts found at least eleven companies or industry groups have hosted student data center field trips since 2025, including Sabey and Amazon. Alex Molnar of the University of Colorado Boulder called such school outreach corporate propaganda, arguing children are in no position to evaluate it and should be protected by their districts.
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